Barcelona Lands in New York


Client
Barcelona Design Week
Barcelona Design Centre
Barcelona Council
Work
Identity / Art Direction / Booth Design / Production
Executive Production
Ensemble
Photography
Inma Varandela
Link
www.icff.com

Description

The City of Barcelona and the Barcelona Design Week participate at NYCxDesign 2016, with presence at the International Contemporary Furniture Fair.

The commission is to create an identity and a booth design to present Barcelona as a creative city in NY. Barcelona Design Center selected twelve industrial designers from Barcelona to be present in the booth at the fair.

Basic shapes filled with pictures of Barcelona are used to create the modular identity. The design of the booth is using basic and high end materials. Economic materials as fiberboard wood, chosen by his temporality and random texture, mixed with plexiglass a high end material. Both chosen to generate contrast between something ephemeral but also well produced. The main objective is to enhance the objects showcase and allowing them to shine in a creative environment.

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